The problem, with Social Media, is that the early adopters want to be just like the innovators. So we have bloggers imitating bloggers, people trying to be like Seth or Scoble or Brogan, etc etc.

The gap between the early adopters and the early majority seems to be growing - and I think there is a huge market for those that, rather than trying to imitate the innovators, can instead take Social Media to the early majority.

Just a thought.